The move comes after Amul’s June 2024 price increase of Rs 2 per litre, which was subsequently mirrored by Mother Dairy. While GCMMF suggests the price cut might encourage reduced plastic waste by promoting larger pack purchases, critics argue the strategy overlooks the needs of nuclear families, bachelors, and those with limited refrigeration.
GCMMF’s Financial Highlights:
2023-24 Turnover: Rs 59,445 crore (8% increase)
Daily Milk Handling: 310 lakh litres
Annual Processing Capacity: 500 lakh litres
Farmer Base: 36 lakh farmers across 18,600 Gujarat villages
The cooperative, recognized as the world’s largest farmer-owned dairy network, continues to demonstrate growth potential, with Mehta previously indicating expectations of double-digit revenue expansion in the current fiscal year.

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